2024 trade show booth

My Role:

Lead Designer

About:

PPAI is an organization that holds a promotional expo every year in Las Vegas. This is the booth that I designed for PCNA’s space for 2024. It features the debut of the trends for 2024, Inspire to Redefine, Balance, & Thrive. More than 16,000 industry professionals attended the event.

The Merchandising + Design

Using the colors from the trends campaign I made a set of “your logo here” artworks to decorate on product.

The Signage Design

I paired the trends colors with their corresponding signage, using the typeface Playfair bold. Larger signs had PCNA branding. All utilizing carefully placed lifestyle imagery from the trends shoot & catalog. Highlighting the brand Stanley, and the on-trend handled drinkware.